There are 2 ways of looking at prospecting: either you speak to people who\’ve not heard of your products or services before and try to convince them that they are interested, or you market to people who are already thinking about what you have to offer and attract them to you. The standard Multilevel marketing approach is an example of the former, these days I am going to focus on the latter – attraction marketing.
The thought of attracting skilled potential customers to you might seem odd at first, but this is the basis of most types of marketing. The goal is to make your message about your products and service simple to find, in order that when people do their research it’s your message that they see rather than your competitors. By making it know that you can aid your prospects to get what they need, you’ll be able to generate lots of leads for your business!
There are many different marketing strategies that you may use to get qualified prospects. You might select to use article or video marketing, free classified ads and banner advertising, or even pay-per-click advertising, but whatever methods you do choose it’s vital to learn how to be even more efficient than your competitors!
For example the power of attraction marketing, each article or video that you make is like a piece of bait to your potential customers. The more articles and videos you create, the more pieces of bait you’ve on the web. Each of these might bring you 5 leads every month, but if you produce 20, 50 or even 100 articles and videos then the number of leads you generate every month will soon stack up! Consistent effort is the key!
Therefore, to summarize, you can either continue prospecting anyone and everybody, or you can find a mentor to show you how to put attraction marketing to work in your business. key problem with learning to market in this way is that your present sponsor or upline trainer is probably unclear how to do it and therefore they could not possibly show you! If you select to move away from the word-of-mouth multilevel marketing methods then it makes sense to follow somebody who is already achieving results building their internet business. That’s exactly what I decided to do and I have never looked back since choosing to move away from the standard network marketing strategies!